By Naomi Kerbel, Sky News
Inventor Emily Brooke gave up reading physics at Oxford University to study product design at Brighton. The gamble paid off.
She graduated top of her year, was sent on an entrepreneurial scholarship to America and has raised thousands of pounds to develop her invention Blaze.
A keen cyclist, Ms Brooke was inspired when cycling around town.
The inventor was inspired by her own experiences as a cyclist She noticed how often motorists failed to spot her, particularly at night, so she decided to find a way to make cyclists more visible.
She began developing Blaze, a super-bright LED with a laser which projects the image of cyclists up to six metres ahead of the bike.
The aim is to alert motorists that the cyclist is coming well before they have arrived.
Ms Brooke hopes the warning image will be striking enough to alert motorists to the passage of a cyclist through heavy traffic or along dark city roads.
She is launching Blaze in the autumn and then hopes to take it worldwide, as well as developing other products for cyclists.
:: For more on Blaze, watch the latest episode of The Lab, Sky News' science and technology partnership with Yahoo!
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